Case study: Beauty Blog

85% Pinterest Traffic Boost & 61% Ad Revenue Growth in 6 Months for Beauty Blog

Beauty blogger Laura trusted Pin Operator to manage her Pinterest account and we’re glad that we didn’t disappoint! We increased her blog’s traffic +85% and her revenue increased 61% from Pinterest-driven traffic.

Her beauty blog was primarily monetized with Mediavine ads and her organic traffic from Google was declining after the Google’s Helpful Content Update (HCU). She needed our help to build a Pinterest audience to create another sutainable traffic source for her blog.

After analyzing her blog, we recommended her to go with “Growth Hacker” Pinterest account management package and started managing her Pinterest account from October, 2023.

Through implementing our Pinterest strategy, we helped her blog to achieve a 85% increase in Pinterest traffic and 61.16% Ad Revenue growth within 6 months of working with her.

As a Mediavine Pro publisher, we also understand the ROI game of our clients! So, we made sure our client gets the best ROI by analyzing her highest RPM posts in MV and then doubling down on those in the Pinterest strategy.

We have successfully implemented our “Pinterest + Ad Revenue optimization strategy” to increase the ad revenue of her beauty blog.